20. März 2011

User-Centered or User-Driven

Im UX Magazine ist ein schöner Artikel erschienen: User-Led Does Not Equal User-Centered.

This Process Is User-Centered, But Not User-Led or User-Driven Cooper’s analogy highlights perfectly the differences between being user-centered and user-led. Being user-centered requires the involvement of experts who focus on the user as a person. Interaction designers listen and observe, and apply their knowledge about the behavior of people and their psychology, especially when they interact with digital products and services. Being user-centered means understanding a problem and the users, analyzing user behavior and listening to their wants, then translating this into needs that drive a creative solution to the problem. Being user-led or user-driven, on the other hand, means responding to user feedback without applying the filters of analysis and translation. As Cooper argues, this is a fundamental abdication of design responsibility.

Durchaus lesenswert.